Thursday, September 26, 2013

Sign






This is a street sign that sits on the corner by my house. I noticed it was not like any of the other signs on the street (which are white with black vinyl lettering). I know these are not the best quality pics, but if you look closely at them you will notice a couple things that are different from the ST signs today. First, the letters are indented in the sign so they raise out, due to this there are two metal signs put together to make one. the color of the lettering is a faded brown and when i walked up to it, I saw up and down brush marks as if it was hand painted. the last thing is the pole it is on, its not the cheep green pole that almost every sign is on now. this pole is a round pole with decorative pieces right above and below where it holds the signs.

Thursday, September 12, 2013

Placement

I was drinking a red bull the other day and i notice that there logo was perfectly alined to when a right handed person is drinking it shows to everyone else, while the nutrition facts was covered up by the palm of your hand. I thought this was a geniuos idea for companies to use. They know exactly how someone will hold their product due to where you drink from so why not use this to their advantage to tell everyone, hey look at what this person is drinking. 
After going back to the store to buy one for a picture I realized that this is not the case with all their cans, they are all randomly placed, so sometimes your hand may be covering up their logo. This could be used in the future especially with a newer companies looking into cheap advertizement that they know will be seen.

Thursday, September 5, 2013

Hungry?

My wife was eating cereal the other morning and I happened to see the box. This is the design that is on the back. This is a great way to have people interact with the product they are selling. This box has games on it for kids to play while they are eating their breakfast, while the whole time they are staring at one big advertisement of the product.